Coca-Cola’s Happiness machine has been roaming the world for years now and it has lastly come to Lebanon! The idea is straightforward but artistic and extremely participating: A rigged Coca-Cola truck roaming the nation delivering doses of happiness, connecting with as many individuals as potential and placing a smile on their faces.
I received a textual content late final night time from my associates at Uf Ideas, who designed this awesomely Ramadan-branded Coca-Cola truck, asking me to go down and press a “Push button”. I went right down to discover a superbly lit Coca-Cola truck and half the neighborhood out on their balconies questioning what’s that about. As quickly as I pressed the “Push” Button I began getting collectible Coca-Cola gadgets from ice buckets, seaside towels, T-shirts, stress balls, automotive sunshades and clearly coke cans and bottles (I’m #TeamCoke by the way in which). Evidently, it’s not the items that matter however creating an genuine and unscripted emotion and it undoubtedly made me smile
The truck has been roaming round Lebanon and delivered doses of happiness to Jbeil, Hammana and Dora to call few. In the event you come throughout it within the subsequent couple of days earlier than Eid, ensure to press that Push button on the again.
The place will happiness strike subsequent?
I don’t know which nation the Coca-Cola Happiness truck will go to subsequent however I do know it’s coming again for Christmas in Lebanon